Translation technology: Translating websites and apps the smart way

Translation technology: Translating websites and apps the smart way

With the rapid development of internet services and device technologies, the online world is becoming more and more accessible to people around the globe. Country borders no longer pose barriers to international trade and this presents a huge opportunity for businesses to reach more potential customers, not only on their home turf, but abroad as well.

Website translation

Translating websites used to be a rather cumbersome process of manually copying and pasting content into files, sending them back and forth between clients and translators, and then manually pasting the translations into web pages. The amount of man hours spent on manual tasks was enormous.

With new advances in translation technology, this process has been hugely simplified. We are very proud to be working with a cloud-based translation management tool called Smartling which allows companies to easily and quickly translate their websites and apps into other languages. We recommend this revolutionary translation tool to any companies who have websites with large amounts of content or who need to update their website regularly to keep their content fresh – and of course to those companies who quickly want to enter new markets.

App translation

Smartling is also a great tool for app developers. Instead of sending Excel spreadsheets back and forth without any context for the translators – like in the good old says – app developers now can simply upload a file for translation, add useful contextual information to each and every string, provide screenshots for clarification, add character limits and much more.

We have been translating websites and apps with the Smartling tool for over three years and know the platform inside and out – we love it because it really does make everyone’s job so much easier – our customer’s job and our own, too! From e-commerce sites to SAAS platforms, from social media apps to hotel booking sites, we have translated a wide range of websites and apps and can bring heaps of experience to your project.

Do you already have a plan on how to implement your translations from a technical perspective? Have you investigated the different options available?If you would like to find out more about website and app translation and the different technologies available, please get in touch and we would be delighted to discuss this in more detail with you.